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Small Business Owners and Freelancers : Learn About Building Business Relationships & Networking

by John Kovacs

Since the majority of your business transactions are online, you’re not out meeting people one-on-one developing business relationships. So you need to focus on building these relationships via the Internet. You need to communicate and establish trust with your customers or business associates, as it is a vital step to your business success.

Some people will start an online business and only focus on what services or products they can sell. They are not concerned about establishing a business relationship or even a simple “thank you” when they do make a sale.

s For those who use this methodology will eventually see a significant drop in their business over time. Ask yourself, if you dealt with a company that gave poor customer service, how quick would you go back to them for future business?

Think of relationship building as the foundation to your business. It establishes you as a professional, trust worthy and a reliable source.

Realize this for a moment, building relationships builds retention, retention builds sales, sales grows your business.

With an Internet business, this is your only way to establish yourself as a reputable company, leaving a positive impression to all who do business with you.

Your Small Freelance Business & Relationship Building:

Even if you have great products or services that you offer, most customers or business associates will rate their experience by how they were treated while doing business with you.

The correct way to build relationships with your customers is being there before, during and most importantly, after the sale (or any other business transaction). Following up with your customers after the sale is the most important step to the sales process, as this instills trust and support.

Provide Great Customer Service

The logic is pure and simple, provide great customer service to the people you do business with, and you will get customers coming back to you.

Understand & Listen to Your Customers

It’s important to understand and listen to your viewers needs by asking for feedback or suggestions you can implement. This will give you the added insight to better enhance your services. You can do this by having a contacts page on your website with a comments or feedback form. If you publish a newsletter, you can also accomplish this by asking for feedback from your subscribers.

This is your way of letting your viewers know you care about what they have to say and how important they are to you. When you show interest in your customers you will build trust, credibility and loyalty. When you receive a request (whether it be a question, concern or simply someone looking for more information) by all means answer them promptly. If all possible, answer their request within 24 hours. This shows attentiveness to their concerns and that you are a reliable source.

Sell Quality Products or Services

If you sell products on your website, sell quality products that have merit, plus offer a guarantee and stand behind it. One of the quickest ways to destroy a business relationship is selling poor quality products and not standing behind what you offer. If you are promoting third party affiliate programs from your website, take the time to research the companies you recommend. Only represent companies that are of legitimate nature and have a solid Internet presence. Remember the companies you recommend will have an impact on your business reputation.

John Kovacs is the CEO and founder of “A Home Business Opportunity”. John’s expertise is in Corporate Management/Sales with over 16 years experience. His website focuses on supplying free marketing tips, resources and support for home startup businesses and Internet marketing. http://www.ahomebusinessopportunity.net

 

 

 

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